About Us

Founded in 1995, Chroma Apparel began as a small 1 man business operating out of an apartment with a simple goal: create exceptional custom apparel while treating every customer like family. Over the past three decades, that passion has grown into a multi-generational print shop serving businesses, organizations, and individuals across the United States.

Today, we combine 30 years of experience with modern production techniques to deliver premium custom apparel, outstanding design, and dependable service. Whether you’re ordering for a small business, a community organization, a school, or a nationwide company, every project receives the same attention to detail and commitment to quality that has defined Chroma since day one.

We’re proud of where we started, grateful for the relationships we’ve built, and excited to continue helping our customers bring their ideas to life—one shirt at a time.

Custom Car Shirts

Our Vision

Our vision is to become the premier destination for custom automotive apparel by transforming the vehicles people love into premium, wearable artwork. Every car, truck, motorcycle, and piece of equipment has a story, and we’re passionate about helping enthusiasts, clubs, collectors, and businesses celebrate that passion with apparel that’s as unique as the vehicle itself.

"Every vehicle has a story. Our job is to turn that story into artwork you're proud to wear."
Dennis Crow / Owner

Our Management Team

Dennis

Founder / Illustrator
Chief Operations Officer

Teagen

Marketing Director
Sales Management

Kincade

Art Director
Pre-Press Manager

Luis, Erika, Jaden, Dylan

Production, Inventory,
Press Operations, DTF & Embroidery

Lets work together to create an amazing shirt that tells your story.

Call us today to get started